by Becky Brun - 3.27.07
story from ... NW Current.com
How many legislators does it take to change a light bulb? In
Introduced Feb. 22 by Chair of the Assembly’s Utilities and Commerce Committee Lloyd Levine (D-Van Nuys), the bill has had a ripple effect. The same week AB 722 was formally introduced in
States such as
“It’s a good sound bite,” says Tom Eckman, the Northwest Power and Conservation Council’s manager of conservation resources. “It gets the message across that we have to get something more efficient than incandescents.”
But Eckman says banning the traditional pear-shaped bulb is not necessarily the best way to encourage more people to buy CFLs. He argues that adopting better performance standards for all light bulbs (increasing the required amount of lumens per watt), rather than altogether banning a certain type, would put the onus on the market to determine the best way to accomplish the goal (see “Current Commentary: Lighting efficiency: Is this all there is?,” nwcurrent, April 2007).
For example, General Electric, keen to avoid seeing its founder’s invention get left in the dust by CFLs and light-emitting diodes (LEDs), announced in early March that it is developing high-efficiency incandescent lamps that “provide the same high light quality, brightness and color as current incandescent lamps while saving energy and decreasing greenhouse gas emissions.”
Catchy slogans such as the U.S. Environmental Protection Agency’s “Savings With a Twist” and Wal-Mart’s new “Change a Light, Change the World” have helped elevate the CFL market. As of March 23, 2007, an estimated more than 22 million CFLs had been sold in United States just since the beginning of the year, according to the nonprofit 18 Seconds.
Given the strong regional commitments to energy efficiency, reducing greenhouse gas emissions and investing in renewable energy, could the trend meander into the Northwest? Local energy experts seem divided on the issue.
Even with Wal-Mart aiming to sell 100 million CFLs in 2007, it could take more than robust marketing campaigns to convince consumers to make the switch, says Brian Kealoha, vice president of sales for Energy Industries, a Northwest engineering and consulting firm.
“The market itself would never allow that to happen,” Kealoha says. Because the incandescent is the lighting industry’s number-one seller, he continues, “there is no incentive for them to switch over.” But if
Kealoha works mostly with commercial clients that want to increase the energy-efficiency of their buildings. Lighting is a major focus of his efforts — mainly because incandescent bulbs consume about 10 percent of all
Replacing a 75-watt incandescent light bulb with a 20-watt CFL would save customers $55 over the life of the bulb, not to mention keeping 1,300 pounds of carbon dioxide from entering the atmosphere, according to the Rocky Mountain Institute.
Liz Klumpp, senior policy analyst for Washington State Department of Community, Trade and Economic Development, says while Washington has a strong track record for pursuing high energy-efficiency standards for products and within its building code, CFLs are a different sort of beast: Because of their mercury content, CFLs need to be recycled (see “Current Commentary: CFL conundrum,” nwcurrent, Feb. 2007).
“I don’t know if the state of
Klumpp, on the other hand, is not convinced the bill is a slam dunk.
“That’s a huge ‘if’,” she says.
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